Email marketing is a term that sounds pretty simple, and is popular with nearly every business. But email marketing is much more than just sending a mail.
- Email has nearly three times as many user accounts as Facebook and Twitter combined.
- ROI is highest among all direct marketing channels.
- 87% of India's Internet Population log on and check email's.
- Email gets more attention than any other medium.
- Better Ability to Track Sales and User Engagement